Real Strategy.
Real Growth.
Our company was founded on the fundamental principle of seeing aesthetic, medical and wellness businesses thrive. We collaborate with businesses to help scale their post sales support by offering a 1-1 boutique style marketing experience using methods, proven to be tried and true in the industry for well over a decade. Working with businesses and clients that want to take their business to the next level in all aspects of training. Our goal is to make marketing as simple, easy and turn key as possible, so that business owners and providers have the tools to not just convert leads, but yield better patient outcomes and see a great return on your investment(s). NB Wellness, where strategy turns into revenue.
About
our company
Meet the Founder
Hi there!
I’m Nikki Barba, I’m a Northern California native. First and foremost, I'm a mom. My family and I live in the Greater Sacramento area. I am the daughter of a Cardiologist, so my entire life has truly been surrounded around medicine. I went to the University of California, Santa Barbara for Business and International Communication. I love all things aesthetics and wellness. I am a huge advocate for all things surrounding whole body health and a true believer that aesthetics helps patients both internally and externally, as how we look, correlates to how we feel. I also love reformer pilates and have a soft spot for an afternoon Diet Coke.
I love being able to help offices make marketing and treatment plans that include their laser and energy based devices in combination with their injectables, GLPs, peptides, NAD therapies & medical grade skincare etc. I’ve spent the majority of my career the last 12+ years in the medical, medical aesthetics and wellness markets. From starting in capital equipment in POC/MSK ultrasound systems to post sales marketing support for laser and energy based device companies in leadership with industry leading companies like GE/Ultrasource, FujiFilm SonoSite, DiamondGlow, CynoSure Lutronic & BTL Industries.
I am beyond thrilled that I get bring my 12+ years of experience, real life practical marketing strategies to life with NB Wellness. I look forward to getting to know you and growing your business with you and your team!
Service Offerings
90 Day Practice Accelerator
Whether you are just bringing on new treatments, are brand new into cashed based services or have an existing practice, but are looking to take your practice to the next level, we have the right package and tools to take your business to the next level.
This package includes to following(including, but not limited to):
90 Days of Support
Front Desk Training: Phone Scripts, Lead Handling and FAQ training
Launch Event Planning/Prep
Art of the Consultation Training
Before and After Photo Best Practices Training
30/60/90 Customized Marketing Plan
Social Media Bootcamp
Using AI to Your Advantage
Website Review/Suggestions
Pricing and Package Optimization
Loyalty/Membership Package Pricing
Conversion Tracking
Staff Incentive Programs/Team Development
6 Month Growth Continuum
Now if you are looking for even more continued support to help with long term sustainable growth and even stronger patient retention and loyalty, the six month package is for you. The 6 Month offering includes everything in the 90 Day Practice Accelerator program PLUS the following additions listed below (including but not limited to) :
6 Months of Support
Customized marketing planning/strategy calls
Customized training calls tailored to your advance needs
Ongoing Revenue and Conversion Optimization
Call audits/Phone Shopping
Seasonal Campaign Planning
Fully Customized Packages
When it comes to training and marketing, you name it, we can probably make that come to life. From managing your social media page, helping with hiring, descriptions for hiring, to helping to scale your existing post sales team. We can tailor a plan to meet your business or practice needs.
“Working with Nikki has been a game-changer for my practice. She is incredibly supportive, insightful and genuinely invested in our success, not just has a consultant, but as a true partner. You can feel how much she cares and it shows in the results we’ve achieved. ”
— Chris Bacchi, MD Owner of Marin Medical Aesthetics
“Nikki’s extensive experience and knowledge of impactful, results driven marketing initiatives, are unmatched in the aesthetic space. Her meticulous attention to detail fuels her passion for excellence, which consistently drives measurable and meaningful revenue for her customers. She holds herself and her work to the highest ethical standards, making her the best in the business. ”
— Kelly Guest
30 years in Medical Aesthetics and Former VP of Sales
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Contact Us
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